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The Partner Behind Your Partnership

In professional services, your expertise is your foundation. But in today's market, expertise alone doesn't guarantee growth. The organizations that win are those who communicate with clarity, authority, and purpose, turning technical knowledge into compelling narratives that resonate with clients, elevate thought leaders, and drive business forward. At Highwire, we partner with professional services organizations to build brand and communications strategies that don't just keep pace with change, but position you to lead it.


The Highwire Advantage

Ideas are your competitive edge in the professional services sector. As AI and emerging tech transforms the market, differentiation isn't optional. You need data-driven insights and strategic communications that separate true leaders and innovators from the pack. We've partnered with leading and growing accounting firms, advisory consultancies, law firms, and B2B innovators to shape compelling narratives that move audiences, capture market share, and drive real business growth. Ready to define the future? We can help.

Differentiation in a Shifting Market

The professional services market rewards those who move decisively. AI and emerging technologies are reshaping how organizations compete, operate, and deliver value. In this environment, differentiation isn't optional. It requires a strategic voice that establishes authority and earns trust with the audiences that matter most.

Data-Driven Strategies That Drive Momentum

We bring deep expertise in professional services communications, grounded in data and sharpened by experience. Our teams work as an extension of yours, uncovering the insights that set you apart and building integrated strategies that drive real momentum. From thought leadership programs to market positioning, we focus on what works, not what's trendy. The result is communications that connect with clients, elevate your experts, and advance your business goals.

Leading Change, Not Just Adapting to It

Partnership with Highwire delivers measurable business impact. We help you capture attention in competitive markets, build executive profiles that open doors, and accelerate growth through smarter positioning. Our clients don't just adapt to industry shifts. They lead them, backed by communications strategies rooted in evidence and designed for results.

"It's hard to pick just one thing [this team] is good at. They're good at client service. They're good at reading the room. They're good at soft skills. They're good at Hard Skills. They're good writers. "

Christina Galoozis Senior Director of Communications at West Monroe

"Our ideal agency partner doesn’t just do work, they bring ideas — and we have found this to be the case with our team. They provide counsel, proactively keep things moving, and produce consistent results. They know our spokespeople and our audiences and can be relied on to connect the dots between our priorities. Our relationship is not built on to-do lists, but instead on a free-flowing exchange of ideas that has helped take our thought leadership to the next level."

John Welton Corporate Communications Lead at BILL

Marketing & Strategic Communications

From relaunching your brand to bold campaigns to market-moving opinion leadership, you’re looking to connect insight to execution, at scale. Everything we do is tailored, timely, and designed to meet you where your audience lives. 

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Marketing

We create undeniable marketing campaigns and experiences that intrigue, excite, and stoke desire for your brand, products or services. Always grounded in strategic insight, our work is imaginatively conceived and meticulously executed to captivate audiences and generate demand.


Communications

Today, more than ever, your communications efforts need to be on strategy, on point, and on time. From positioning to your reputation to executive visibility and influence, we'll craft a plan that lifts your brand and deliver it with maximum impact.


Insights & Analytics

We unearth truths, cultural shifts, and industry nuances that drive behavior. Our data intelligence and insight will help you understand what's happening and why it matters.


Strategy

Success doesn't follow a script – it follows strategy. One that covers all the bases but is smart enough to adapt on the move. We create informed, opportunistic strategies that set the stage for industry-changing results.


Creative

Brilliant ideas shape perceptions, influence action, and spark imaginations. So, we've built creative capabilities that elevate brands, businesses, and products above the noise – and your competitors.


Marketing & Strategic Communications

Elevate your marketing or corporate communications or gain the advantage of an end-to-end strategic marketing communications solution. We have deep expertise and talent at the ready from the first revealing insight, through an undeniable strategy, to fearless execution.

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Insights

cybersecurity

The Conversations Defining RSAC 2026: Where the Real Opportunity Lies

Every year, RSAC reflects the state of cybersecurity. But the more valuable signal isn’t what appears on the agenda — it’s how the agenda compares to where the broader market is focused.

Attention in cybersecurity is not evenly distributed. Some themes carry sustained media and executive attention yet fail to dominate conference programming. Understanding that imbalance is where real narrative advantage lives.

marketing

How B2B Showed Up in Prime-Time Football

Sunday’s Big Game is traditionally a playground for consumer brands, with everything from big celebrities to louder-than-life stunts. But beneath all the flash, something more interesting took shape this year: B2B and enterprise brands claiming space on football’s biggest stage.

While B2B companies still make up a small overall percentage of the big game ad spots, their presence is growing, driven largely by AI, tech, and platform companies targeting a broad, mainstream audience. These brands aren’t trying to explain complex products in 30 seconds. Instead, the most successful campaigns leaned into emotion, storytelling, and cultural relevance, proving that even enterprise solutions can resonate at a human level.

This year’s big game reinforced a key truth: When B2B brands show up like entertainers instead of educators, they earn attention, curiosity, and long-term brand lift. 

Contact

Let’s Talk

If you’re determined to change your market, your industry,
or possibly even the world, we might be meant for each other.

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