In the Media

#hwcybersquad , Katherine Oliveri

What We Learned at RSAC as First-Time Attendees

By Justine Groeber on June 9, 2025

At the end of April, my colleague, Katherine Oliveri, and I attended the RSA Conference in San Francisco for the first time. We joined nearly 30 members of our #HWCyberSquad on-site and spent the week supporting client activations, attending media events, and networking with leaders across the cybersecurity industry. We left feeling energized and grateful for the chance to attend such a critical industry conference. 

Read More

#hwcybersquad

Mastering Trade Shows: A Strategic Playbook for Security Brands at RSAC

By Mariah Gauthier on March 13, 2025

The RSAC conference (which recently underwent a rebranding to cement the “C” in its name) is the top security trade show of the year, covering a wide breadth of cybersecurity topics for professionals from around the world. This year’s overarching theme is Many Voices. One Community, highlighting the vibrant community of innovators and thinkers that are brought together to counter threats and embrace new challenges in cybersecurity.

Read More

#hwcybersquad , cybersecurity , events

Insights learned from a Highwire client user conference

By Samantha Saffold on July 18, 2024

This past June, along with my colleague Haley White, I had the opportunity to attend Splunk’s .conf24 user conference in Las Vegas. This year’s conference agenda spotlighted product announcements, media panels, and so much more for the thousands of developers, security professionals and engineers who attended. It also offered us an opportunity to meet with clients and reporters from all over the world. 

Read More

#hwcybersquad , cybersecurity

Attending RSA? Here’s what you can expect to discuss on the show floor

By Marissa Kelly on April 22, 2024

It’s that time of year again! Security professionals across the U.S. are flocking to the Moscone Center in San Francisco for the annual RSA Conference, a place to celebrate the ever-changing cybersecurity world. With this year’s theme as The Art of Possible there is no doubt conversations on and off the show floor will focus on how we can leverage today’s most innovative technologies and creative minds to shape a more secure world.

Read More

#hwcybersquad , cybersecurity

Prepare Your PR Strategy for the SEC Cyber Incident Disclosure Rule

By Emma Goulding on December 20, 2023

cybersecurity team meeting No one thinks it will happen to them, but data breaches and hacks are all too common. And now that the new disclosure rule from the SEC, making publicly traded companies required to disclose “material” cybersecurity incidents to the agency went into effect on December 18th, it’s time to make sure your business is prepared not only for a breach, but everything that comes with reporting it. Companies that this rule governs now are required to disclose their cyber incident within four days “after the company determines the incident to be material,” according to Erik Gerding, director of the division of corporation finance at the SEC.

Read More

#hwcybersquad , cybersecurity

Highlights from Aspen Cyber Summit 2023

By Mariah Gauthier on November 29, 2023

Screenshot 2023-11-28 at 10.47.03 AM

To show just how quickly things change, the Aspen Cyber Summit was held last week, and unlike the year prior, where it wasn't mentioned once, the agenda this year was brimming with conversations about generative AI. The #HWCyberSquad spent the day at the 92nd Street Y in New York City, supporting clients, attending talks, and meeting reporters. Here's what we learned:

Read More

#hwcybersquad , cybersecurity

What CISA thinks should be top of mind for companies in today’s threat landscape

By Tori Banser on August 8, 2023

CISA BlogWhen the United States government founded the Cybersecurity and Infrastructure Security Agency (CISA) in 2018, it marked a significant step toward combating digital threats. CISA's key initiatives, Secure By Design-Default and the Joint Defense Cyber Collaborative (JCDC), aim to improve national cybersecurity by fostering collaborations between the public and private sectors.

Read More

Black Hat , #hwcybersquad , cybersecurity

Make the most out of Black Hat USA 2023

By Melissa Roxas on June 30, 2023

Following the RSA Conference, the cybersecurity community is now looking forward to Black Hat USA 2023, scheduled from August 5-10 in Las Vegas. In its 26th year, the event has become the go-to for unveiling the latest in cutting-edge cyber research, developments and trends, and promises a deep dive into emerging threats, critical vulnerabilities and advanced defense tactics. 

Read More

#hwcybersquad , cybersecurity

AWS re:Inforce 2023: advancing cloud security through AI, zero trust and unified data management

By Christine Elswick on June 23, 2023

AWS plays a central role in the cloud strategy of organizations around the world, which makes the AWS re:Inforce conference one of the most consequential cloud security events of the year. AWS re:Inforce 2023 tackled the evolving challenges of cloud security and showcased innovative solutions and strategies within the AWS community. 

Read More

#hwcybersquad , cybersecurity

3 tips to get the most out of AWS re:Inforce 2023

By Megan Phelan on June 7, 2023

Five years ago, Amazon Web Services (AWS) introduced AWS re:Inforce, a premier tech event focused on the important issues in cybersecurity today — compliance, identity, privacy and more. This year's event will be held June 13-14 in Anaheim, California. Highwire is the home agency to multiple AWS partners, and we're excited that nine of our clients are sponsoring AWS re:Inforce this year. 

Read More

#hwcybersquad , RSA

Highlights and key takeaways from RSA 2023

By Tori Banser on May 5, 2023

It’s a wrap on RSA 2023! We had a whirlwind of a week gaining new security insights, meeting with clients and reporters and networking with the largest community of cyber professionals. Given the valuable insight and connections Highwire team members gathered onsite (and virtually) we wanted to share a recap of key takeaways that can guide future communication initiatives. 

Read More

Black Hat , #hwcybersquad , #HW

Crisis and the Cloud: New Security Challenges of Accelerated Adoption

By Admin on July 29, 2020

The coronavirus pandemic has caused a number of disruptions in the world of tech industry events – and next week’s now virtual Black Hat is no exception. In response, businesses are getting creative and rethinking their approaches to the usual networking, presentations and panels we see at in-person conferences. This week, Highwire’s Security Practice is hosting a series of virtual panels titled “On The Record: Cyber Edition” featuring a lineup of executives from top clients to highlight some of the key topics we’ll see at this year’s virtual Black Hat.

Read More

Covid-19 , #hwcybersquad

The “Cyber Scoop” from Kelly Jackson Higgins 

By Admin on April 22, 2020

Cyber Scoop, Kelly Jackson HigginsWith the current media climate, it’s more important than ever to understand reporters’ news beats to make sure the precarious reporter to PR professional relationship remains mutually beneficial. I had the privilege of speaking to a long-time media friendly of Highwire, Kelly Jackson Higgins, Executive Editor at Dark Reading. Kelly has been a member of the Dark Reading team for almost 15 years covering security, and was recently selected as one of the Top 10 Cybersecurity journalists in the U.S. 

Read More