Putting the Value of AI Content to the Test
By Sarah LeBoeuf on April 17, 2024
Highwire collaborated with a client to create a real-world test of AI-created, human-edited content. Can the machine drive value as well as volume?
Sarah is an Editor II on Highwire’s Content Marketing team. She spent over 15 years in the media trenches covering video games and technology, and she draws on that expertise to create compelling content for Highwire’s clients. You can usually find her curled up on the couch with her cats… or at Disneyland.
By Sarah LeBoeuf on April 17, 2024
Highwire collaborated with a client to create a real-world test of AI-created, human-edited content. Can the machine drive value as well as volume?