The Weight of the Remit: How Marketing and Communications Leaders Are Owning Cybersecurity’s AI Mandate

AI has become part of the cybersecurity marketing and communications mandate. Leaders must create value with new tools while protecting the trust their organizations have spent years building.

Highwire surveyed marketing and communications leaders across cybersecurity enterprises to understand how they are navigating AI adoption, accountability and organizational alignment.

Inside the report:

• What the gap between AI ownership and AI fluency means for the marketing and communications remit.
• Why accountability defines how organizations respond when AI fails.
• How integrated marketing, communications, and leadership teams are managing the risks and rewards of AI for the elevation of their teams and the protection of their brands.

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